UIViewController -viewDidLoad not being called

Being new to Cocoa, I'm having a few issues with Interface Builder, UIViewController and friends.

I have a UIViewController subclass with a UIView defined in a xib, and with the controller's view outlet connected to the view. The xib's "file's owner" is set as myViewcontroller subclass.

In this one instance, the following code to load the controller/view (from the main view controller) doesn't work as expected:

if ( self.myViewController == nil )
{
    self.myViewController = [[MyViewController alloc]
        initWithNibName:@"MyViewController" bundle:nil];
}

[self.navigationController 
    pushViewController:self.myViewController animated:YES];

In MyViewController's methods, I have placed breakpoints and log messages to see what is going on:

-(id)initWithNibName:(NSString *)nibNameOrNil bundle:(NSBundle *)nibBundleOrNil {

    if (self = [super initWithNibName:nibNameOrNil bundle:nibBundleOrNil]) {
        NSLog(@"initWithNibName\n");
    }

    return self;
}

-(void)viewDidLoad {

    [super viewDidLoad];
    NSLog(@"viewDidLoad\n");
}

Expected result

Both -initWithNibName and -viewDidLoad methods are called, and myViewController's view is displayed.

Observed result

Only -initWithNibName is called, the view is not displayed.

Have I missed something? Can anyone recommend anything to check? (Particularly in the wondrously opaque Interface Builder tool).